Press pause and peruse our new identity for Myriad, a video agency whose clients are all about cultural and social change. They make moving pictures, in all senses, so we made their new identity reflect that kinetic energy and creativity by having an animated multi-font exclamation mark replace the “i” in their new logo. The rest of the system’s quite an impressive production too. This way for a private viewing. https://grahamclifforddesign.com/portfolio-item/myriad/ And, of course, if you’re currently pondering a more impactful profile, you know what buttons to push.